The final design from a pitch win for the creative design work for the Northumberland College Adult Learner Prospectus. The final route chosen was vocationally focused with dynamic, full bleed images to help capture the attention and imagination. The core proposition ‘Stop dreaming. Start something...’ is presented in a thought bubble graphic that helps provide consistency across a range of complimentary materials. Imagery was sourced to help reflect the ‘dreaming’ and aspirational aspect.
